Analytics for Decision Making

Leveraging data for business value


The ability to use data to effectively drive decisions is an integral part of modern management. In this two-day seminar, you will learn the theoretical and practical applications of data analytics and how they apply to decision making. You will deepen your understanding of descriptive, predictive, and prescriptive analytics. You will also learn how to use that data to develop insights through a series of exercises and case studies. Finally, participants will gain a deeper understanding of how to make data-driven business decisions within their organization. This course will enable you to be an informed and empowered manager of data. You will leave with a toolkit for making sense of data and using data to make decisions.

Key Benefits & Takeaways

  • Think critically about data
  • Differentiate between good and bad data
  • Avoid data collection biases
  • Apply descriptive, predictive or prescriptive analytics
  • Understand different applications of business analytics across industries and sectors
  • Identify opportunities for creating value using business analytics
  • Properly structure data for your organization

This seminar is for managers who want to effectively translate data analytics into business value, but do not necessarily have the technical expertise to do the analysis themselves.

The registration fee includes facilitation by our highly-rated faculty members, comprehensive workbooks, results-oriented exercises, seminar supplies, meal service (breakfast, lunch and breaks), and a certificate of completion from the McGill Executive Institute.

Topics covered during the program

  • Role of data in decision making
  • Discuss different frameworks to support decision making in organizations
  • Understand the perceived value of data
  • Four V’s of data – volume, velocity, variety, and veracity
  • Forecaste the future based on past trends
  • Mine data to predict customer demand and preferences
  • Assess the quality of predictions
  • Understand how to leverage data that has already been collected
  • Find the best course of action for a given situation

CPD Hours

This program has been approved for 13 CPD hours under Section A of the Continuing Professional Development (CPD) Log of the Human Resource Professionals Association (HRPA).

Download Brochure  

Programs to Consider

Upcoming Sessions

Please contact us for more information about an upcoming session for this program.

Looking for the online experience?



McGill Executive Institute
1001 Sherbrooke St. West,
6th floor
Montreal, QC H3A 1G5

Visit our FAQ page

View all seminars

Search by Category

Seminar Leaders