Analytics for Decision Making — Online
Leveraging data for business value
The ability to use data to eﬀectively drive decisions is an integral part of modern management. In this two-day seminar, you will learn the theoretical and practical applications of data analytics and how they apply to decision making. You will deepen your understanding of descriptive, predictive, and prescriptive analytics. You will also learn how to use that data to develop insights through a series of exercises and case studies. Finally, participants will gain a deeper understanding of how to make data-driven business decisions within their organization. This course will enable you to be an informed and empowered manager of data. You will leave with a toolkit for making sense of data and using data to make decisions.
Key Benefits & Takeaways
- Think critically about data
- Diﬀerentiate between good and bad data
- Avoid data collection biases
- Apply descriptive, predictive or prescriptive analytics
- Understand diﬀerent applications of business analytics across industries and sectors
- Identify opportunities for creating value using business analytics
- Properly structure data for your organization
This seminar is for managers who want to eﬀectively translate data analytics into business value, but do not necessarily have the technical expertise to do the analysis themselves.
The registration fee includes facilitation by our highly-rated faculty members, a comprehensive digital workbook, results-oriented exercises, and a certificate of completion from the McGill Executive Institute.
Topics covered during the program
- Role of data in decision making
- Discuss different frameworks to support decision making in organizations
- Understand the perceived value of data
- Four V’s of data – volume, velocity, variety, and veracity
- Forecaste the future based on past trends
- Mine data to predict customer demand and preferences
- Assess the quality of predictions
- Understand how to leverage data that has already been collected
- Find the best course of action for a given situation
This program has been approved for 13 CPD hours under Section A of the Continuing Professional Development (CPD) Log of the Human Resource Professionals Association (HRPA).